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What can we offer you?

The Passionate PA is a group of skilled, intuitive and commercially savvy individuals that work in partnership with entrepreneurs, business owners and thought leaders to create momentum and results. We don’t simply save you time, we help you develop and grow profitable, rewarding businesses. We provide freelance business support on a one-to-one basis, as well as to teams, helping to manage ‘to do’ lists, implement structure and process, drive efficiencies and maybe, just maybe, change lives.

Meet the Team

Meet The Passionate PAs

Each Passionate PA has an extensive skill set, varied business background and experience of operating within senior management teams of businesses both large and small. We are not virtual assistants; we are self-employed freelance business support professionals who are 100% committed to delivering exceptional client work and being part of #TeamPassionatePA – a successful and growing franchise. With extensive training and support from the franchise, each individual Passionate PA partners with their own set of clients based on location, skill, experience and personality. Individually, we make a huge difference to our clients’ lives through our unwavering motivation, striking efficiency and remarkable ability to simply ‘make things happen’.


What do we do?

We offer everything an ambitious business owner needs to drive change and growth. We have the vital skills needed to ensure efficiency and accuracy whilst growing at pace. We are often valued for our willingness to step beyond what is expected of an employee or average service provider, and our ability to think about the future of our clients’ businesses as if they were our own.

We never shy away from face to face contact – in fact, we work mostly in our clients’ offices (pandemic permitting!). We pride ourselves on the effort we make to understand a client’s individual goals and working practices. From one-off organisational tasks, to project work or event management, right through to marketing, business development and human resources – if your ‘to do’ list is overflowing, call us today and see the difference we can make.

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Our Story

Time to grab a coffee?

Let us tell you about how The Passionate PA began over fifteen years ago, as a crazy idea of our incredible founder Sarah. Without realising it, she led the way for freelance PAs and virtual assistants (VAs) across Dorset and beyond. Our business and the marketplace have changed significantly since 2007. However, we have continued to change and adapt to enable us to work with an amazing range of leading business people. We are now growing through franchising; encouraging highly skilled and commercially savvy individuals to break the traditional career mould and carve a business for themselves under our brand.